The Scoop On Content Curation & Scoop.It

January 25, 2013 / Deanna / 19 Comments

Once Snip.It pulled the plug on the content curation site, thereby pulling the rug out from under the feet of content curators like myself, I began speaking with the fine folks at Scoop.It.

As always, Community Manager Ally Greer was there with more than kind, supportive words but with some action too. Thanks to her, and the other responsive folks at Scoop.It, there will be some great news coming from my now favorite curation site soon. (Hint: They are working on a way for the exported Snip.It file to be uploaded to Scoop.It; details to follow, so stay tuned!)

Meanwhile, I wanted to talk about why why many had not been using the site – like myself, had not been as dedicated to Scoop.It. After all, while many are scrambling to move their online curation, the same reasons why they hadn’t used Scoop.It before may very well still apply, right? And what better way to discuss this than with Guillaume Decugis, Co-founder and CEO of Scoop.It.

Thanks so much for making the time to discuss this with me, Guillaume.

Decugis: Thank you for giving us this opportunity to communicate with you as we try to find Snip.it users a solution to migrate their topics to Scoop.it.

You might not feel that way after I shoot some hard questions at you! Here’s the first one:

The problem, comparatively, with Scoop.It vs. Snip.It, was the limited number of collections or topics. Many of us had 20 or more collections, and even the business plan has a limit of 15. Can you explain Scoop.It’s reasoning for limiting the number of topics?

Decugis: In the very early phases of Scoop.it private beta, we were confronted with a very simple problem: some people were doing domain squatting on Scoop.it urls without actually using them to curate content. Scoop.it topic urls are unique and it works really well with our topic-centric model: we’re not just about curating content but we also strongly believe that we offer better discovery capabilities to our users by having this model where you curate, discover and follow topics. Making urls unique encourages users to be specific on the niches they cover. So preventing domain squatting was one pragmatic reason to implement topic limitation.

What we discovered since then is that even though we fully understand that some people might want to do more than these limits, this limitation actually forced them to focus on what they felt was essential — one of the objectives of content curation. Content curation in general, and Scoop.it in particular, is biased towards quality vs. quantity after all. We’re not saying you can’t have both, and there are exceptions, but so far the scheme has been working pretty well even though that’s of course something we might revisit at some point.

Of course, paying is also a concern. We obviously feel the pain of “free that can go away” (despite millions of dollars Yahoo! paid), but paid service sites also disappear… Can we be assured Scoop.It won’t vanish? Or at least not in a matter of minutes, without warning?

Decugis: First of all, we’re not forcing anyone to pay: Scoop.it is a free service and will always remain free. Free users are very valuable to us as they help the Scoop.it brand awareness by bringing qualified traffic to the platform. Thanks to them we grew from 0 to 7 million monthly since our launch. So everyone is welcome to use Scoop.it as much as they want for free. Premium plans are here to add value to professionals who want more from Scoop.it or businesses and companies who want to use content curation as part of their content strategy.

No company can ever say “we’ll be here forever”. However, I think free Web services without any implemented business models are likely to be much more vulnerable which is why it’s been very important to us to launch Scoop.it publicly only until we had a good idea what our business model would be. We had close to a year of private beta (yes, we took our time…) but this was very important to us to understand how the balance between free and paying users would work, what people or businesses would be ready to pay for and at what price. We can’t say the current model is perfect, nor that there won’t be any changes. But a bit more than 1 year after our public launch, we’re very happy with the revenue we’re generating, the number and growth rate of our paying customers and, more importantly, their strong loyalty to their premium plans and the low churn rate we’re observing. In the long run, profitability is the only thing that can guarantee any company’s survival and while growth has been our main focus, having a sound business model has been one of our other priorities from day 1.

The last thing I want to say about this is that we view Scoop.it as an open platform: we offer multiple interfaces with social networks but also blog platforms like WordPress or Tumblr as well as RSS feeds and an open API. This provides multiple export capabilities for our users’ curated content and we’ll enable even more in the future. We think the value we build as a company is in our active and growing community – not in locking up our users in a proprietary platform.

I know beggars can’t be choosers, but is there a way former Snip.it folks could get a discount on Scoop.it services?

Decugis: Though we’re happy for Ramy and the team at Snip.it and wish them the best in their integration with Yahoo!, we feel sad about the Snip.it service shutting down. We didn’t plan to do anything specific, but some Snip.it users like yourself have asked us whether they could import their Snip.it collections to Scoop.it and we’re investigating that. We don’t plan to offer a discount on Scoop.it premium plans, but we’re looking at what we can do to welcome Snip.it users who want to join our community while obviously being fair to our existing users. Stay tuned.

I can’t thank you enough for your time, Guillaume. Hopefully this will address the concerns and potential fears of people who are considering using Scoop.it.

As for me, my final thoughts are this: Scoop.It may be forcing us all to limit or tighten up our topics of interest (which does have both its pluses and minuses), even when you pay to play — but they’ve always had their strong points that can’t be refuted.

One, they’ve always had the best means of connecting and disseminating curated content to social media sites and blogs.

Two, they’ve always had the best method of suggesting content to a curator. In fact, they may be the only curation site to offer that option — which has proven to draw in members who may not even curate, but read and watch. Turning lurking subscribers into participating, engaged members is not to be undervalued.

Three, as you can see with this interview, the folks at Scoop.it are readily available to discuss issues, concerns, and suggestions.

As Guillaume Decugis and I have both said, stay tuned!

Busted! As Good As “Our Bodies, Ourselves”

December 10, 2011 / Deanna / 3 Comments

Bra Coach & Author Ali Cudby

Continuing my talk with Ali Cudby, author of Busted! The FabFoundations Guide To Bras That Fit, Flatter and Feel Fantastic. (Enter to win a signed copy of the book here!)

As a researcher *, I disagree that corsets were as restrictive as the roles women had in society. Because women controlled how tight they laced, could remove stays, etc., there was far more control by the individual over her corset than her culture. Culture has been far more damaging, suffocating, than any corset.

There were actually significant health issues directly tied to corsetry, as well, particularly when the fashions dictated the smallest possible waist. Women did permanent damage to their lungs and even rearranged their internal organs to accommodate corsets! Plus, it was (in my oh-so humble opinion) a lovely turn of phrase…and I love a good turn of phrase. :)

In that sense, women today who are not wearing a properly fitting comfortable bra are doing far worse things to themselves and their bodies than corsets, really. We are imprisoned by the places and times we live in, yes, but our ignorance of our bodies, our bras, is some sort of self-inflicted madness at this point…

Agreed, especially as society is less rigid today and women have much more opportunity to make decisions for themselves about how to dress, especially underneath their clothes.

To that extent, I see your book as a companion piece to the iconic Our Bodies, Ourselves. How can we be the action figures we need to be in our lives without knowing this fundamental functional part of our lives? That question may be rhetorical… (Feel free to comment though!)

Busted By Ali Cudby

Naturally, I love the idea of being a companion piece to the seminal Our Bodies, Ourselves! When it comes to bras, specifically, the thing I love is how empowered women feel when they figure out how fit works on their bodies. It’s fantastic to help a woman feel better in her skin and move past the negative body image messages perpetrated by the media.

I’m glad you mentioned body image messages in the media… Fundamentally, we women think we know our breasts. But we really don’t. I think we more about how our breasts are “supposed” to appear, clothed or not, and we certainly have feelings about that… But we really don’t know our own breasts, do we? How does this compound the matter of fit?

I don’t think I’ve said that women don’t know their own breasts, but women certainly get mixed messages about the role of breasts in society.

No, you didn’t say that bit about women not knowing our own breasts; I did. *wink* It seems we don’t know as much as we should, or we wouldn’t suffer with bras that don’t fit!

If you’ve never been taught how a bra should fit, and you may not even be aware of brands that are designed for your specific body type, it’s like trying to hit a moving target with a blindfold on!

In Chapter Two, in Once Upon A Time, When Fit Was A Fairy Tale, you discuss the fairy tale of fit:

Bra fitting can be confusing because there are so many pieces to literally fit together, and it’s not something most American women are taught — not at home, in school, or anywhere else. There’s no real mechanism for that education. It’s not taught in high school health classes. Many mothers overlook the chance to help their daughters get fit correctly, perhaps because they never experienced the benefits of the right fit themselves.

So poor bra fit is literally passed down through the generations!

Historically, speaking, what’s to blame for this? How much of women’s ignorance to the issues of bra fit are our fault? How much do we, must we, hold others accountable for? How do we take back our breasts, our health, our lives? Is there anything we can do at the consumer level?

I think economics and the bottom-line thinking that has been so pervasive in America is the culprit. Customer service has left the building in a lot of areas of the department store (except the men’s suit department…hmmm).

The good news is that I see a swing of the pendulum in the opposite direction. There are an increasing number of fit-based boutiques out there. Right now, most of them cater to the high end of the market, but it could be a beginning of a movement. I’d like to think so, at least! The product is there, the message is getting out…so I’m optimistic about the direction this industry is going.

We’ve all heard (and quite possibly ignored) the percentages of women who are not wearing a properly fitting bra; what does this percentage mean in terms of number of women?

The numbers are staggering. Between 80-100 million American women spend several billion dollars each year on bras that don’t fit and cause them physical and emotional harm!

And that’s just women over the age of 18 — the youngest group of women are actually most likely to wear bras that don’t fit.

Warning! The Wrong Bra Can Be Hazardous To Your Health

I know you’re not a doctor; and neither am I, but I’d guess this phenomenon of poor fitting bras and the increase of medications for depression, anxiety, aches and pains, lethargy, et al. is likely related. My readers might think I exaggerate — do you have any comments on the links between poor fitting bras and the things that ail us?

I know that women who have gotten fitted report that they no longer have daily headaches, shoulder aches and back pain. They stand taller and feel better — both physically and emotionally. I know that was true for me, and my experience is what led to me writing this book.

To say that proper bra fit can be life-changing may sound overblown to some, but I’ve seen it happen way too many times to question the phenomenon!

The reason I find your work, your book, so amazing is that women spend how many hours a day in their bras? I mean, even if we take them off the second we can, it’s a lot of hours to be miserable! Like that seminal feminist work, Busted! is based on the principal that we can be instruments of change — for ourselves, personally, and for society itself. In order to do that, we need to be educated. Did you have any idea when you began your work as a bra coach that you’d be writing such a book? Did the connections between bras and health, society, etc. surprise you?

First off, thanks! I really appreciate it. My work has evolved very organically. It started with my own moment of realization, when I found pretty bras that fit and were comfortable. I started talking to my friends about my discoveries and began helping them. Then friends started bringing friends, and the seeds of my fit methodology began to gel, and I started talking to industry experts and blogging about my experiences. The more I learned, the more I realized how pervasive this issue is, both from a comfort standpoint and also that connection to self-image so many women face.

Bra coaching goes way beyond bras — it goes to the core of how we carry ourselves as women. I didn’t expect that, and every time I hear back from someone who has benefitted from my fit methodology, it’s incredibly fulfilling. Helping women feel better about themselves is rewarding on so many levels.

Is this an American problem; are things better in the UK or elsewhere?

Culturally, women from the European countries seem to value buying fewer items of better quality more than in the US. And in the UK there is a wider array of product available in more places, it’s just easier to find stores that carry a variety of sizes. But availability of product doesn’t necessarily translate into excellence of fit. Fit is a challenge worldwide, simply because there are so few standards for sizing within the industry.

I would love to see American women placing more value on finding a quality garment that fits, versus going for the least expensive, or only buying on promotion.

Since you work with bra designers and other in the manufacturing industry I have to ask, how much of the problems regarding limited bra sizes begin there? Or is it the retailers who are the biggest problem?

I think there’s a ton of great product out there in a huge range of sizes – like I’ve said, 28AAA through 56N. The challenge is finding what works for you.

There are real issues for retailers when it comes to stocking that wide range of products, the amount of inventory required is mind-boggling. So (as with most things in life) it’s more complicated than it seems and I honestly believe that most manufacturers and retailers want their customers to be thrilled with their purchases.

Rather than focus on the inherent problems, I see a great opportunity for women — own the solution by understanding fit on your own body and finding the products that work for you, either in local stores or online. It’s very empowering!

Now go forth, ladies, empower yourselves with Busted!

Further reading: Another interview with Ali Cudby at A Slip Of A Girl.

* In fairness to Ali, and for clarification for you readers, I should note the following. Ali and I had a bit more of a discussion about corsets and history. She is operating off the more generally accepted wisdom about corsets, yet when I proffered her my research (What If Everything You Knew About The Corset Was Wrong?, Corsets Are Too Sexy?, Corsets Bound To Stay Suffrage), she not only read the posts but called them “fascinating!” We happily agreed to the following: Corsets, while restrictive, may not have been AS restrictive as women’s roles in society. That is probably more than a humble research obsessed feminist historical blogger can really ask for.

No More Crying In The Bra Fitting Room!

December 9, 2011 / Deanna / 6 Comments

Few things excite me this much. Few contemporary things, that is. But I’m all giddy about a book that’s just been released: Busted! The FabFoundations Guide To Bras That Fit, Flatter and Feel Fantastic by Ali Cudby.

Ali Cudby is American’s #1 Bra Coach, the founder of Fab Foundations™ — and one hell of a great woman with a mission I adore. I was introduced to her by my friend and lingerie blogger, A Slip Of A Girl — who is, by the way, currently running a contest where you can win one of five copies of the book signed by the author. Go ahead; go enter the contest now. I’ll wait.

When Slip told me there was a book which could actually assist me in finding a bra — or even several bras! — which would fit while looking good and feeling super, I was skeptical. It seemed like the cosmetic ad promises: hope in a jar; hope between the covers. But quickly I found that Cudby’s book was more than hope and promises — it was a plan that works!

It was then that I became smitten with Ali Cudby, starting a dialog which was so long and insightful, that I’m breaking up the interview into two parts. We begin with the personal…

Ali, your story, like mine, begins with the problems of big busted women — but that’s not the only women who have difficulty. Were you surprised — horrified? — that smaller-busted women also suffered from the insanity?

In the very beginning, I started with the idea of covering only full-busted women in the book – it never occurred to me that petite women had similar issues. I was shocked when I started hearing the stories from smaller-busted women. We all deserve to feel beautiful, and when you’re told to shop in the children’s department, or told you don’t even need a bra, it makes petite women feel like they don’t even count among the ranks of women. That’s a huge barrier to feeling feminine, so it makes sense that this book is for everybody…and every body!

There are 16 questions in the Personal Assessment at the end of Chapter One — I’m too embarrassed to admit how many of them I had the positive-sounding, but negative-in-reality, response of “Yes.” (In fact, I found myself starting with an emotional “Yes! She gets me — this must be common!” but after so many, my ego deflated…) How many of the 16 problem symptoms do you think the average woman has?

Great question! The intent of the Personal Assessment is certainly not to make your ego deflate — sorry! — but hopefully to help you realize that all of these issues will be addressed in the book. They are common!

I would say that the majority of women I fit (if they’re being honest) would be answering “yes” to at least 10 of the 16 questions, and oftentimes more like 13-14. The idea of the Personal Assessment in the beginning is to make it clear that there’s an issue (guess I did that!) and have the book guide you through turning all of those issues around by the final FabFit Assessment at the end of the book.

Obviously, the best way for a woman to get a bra that really fits, is to go into a store and try them on. But what about the times where literally, you cannot find a store with bras larger than 38DD — and those are, in fact, too small? (Yes, this is personal experience! Every clerk I asked about the possibility of bras in larger sizes, of hidden stock consisting of the less-flattering-on-display bra sizes, was shocked — as if I belonged in a circus!)

Are we really forced to order a bunch of guessed sizes in several bra styles and brands, have them shipped to us? I mean even if these places have easy return/exchange policies, this wreaks havoc with a lady’s finances! How do we at least narrow down such a big search so that we have less up front (so to speak!) investment in bras?

Hearing your story makes my blood boil! Too many women are made to feel like THEY are the problem and it’s absolutely NOT TRUE! The good news is that there are great (and gorgeous) bras out there, in a variety of price points and in sizes that range from 28AAA all the way to 56N!

In the book, I go through specific steps to help make Internet shopping work for you. That should cut down on both the confusion and the outlay of cash.

I also have a secret website only for people who buy the book, and not only is there great information on the site, but there are exclusive coupons as well. And I’m in conversation for contests and other goodies for the page. Heck, the book practically pays for itself! :)

In your book, you talk about the prices of bras. While you are clear to say that you don’t have to buy the most expensive bras, there is some truth in getting what you pay for as well… What’s a respectable, reasonable, price to pay for a decent bra? What’s the average lifespan of any bra? A properly fitting bra?

I think there’s a balancing act when it comes to price. Some of the most expensive bras out there are pieces of art, but not designed with fit in mind. Then there are very expensive bras that are absolutely amazing for fit, and are made from the finest materials, have incredible hand-stitched embroidery, lace, etc. You absolutely get what you pay for! But do you need to spend that kind of coin to get a bra that will fit properly? No, you don’t.

You are asking a bra to do a job, and for some of us, it’s a big job. You want a quality bra that will last without stretching out or falling apart.

Unfortunately, you can’t depend on price as a good indicator of quality, and that’s why I break down the quality indicators of a bra in the book — from construction to embellishments — to help you get the most bang for your buck.

How you take care of your bras will also have a HUGE impact on how long they last. There are a lot of numbers thrown around the industry for the lifespan of a bra, but I say it should last around 6 months of wearings, or until it’s no longer doing the job of supporting your bust.

[Breaking down the price of “expensive” to the ridiculous… Ladies, if you buy a $70 bra, that’s like $11 a month. If you even wear that bra 10 times, that’s just over a dollar a day. Remember those old “less than the cost of a cup of coffee” commercials, designed to make you weak with the need to help a stranger? Why aren’t you moved to help yourself first? Tsk Tsk Tsk Charity begins at home! In this economy, can you afford to waste money on disposable cheap bras each month?]

Aside from the obvious changes in our bodies, such as weight changes, pregnancy, etc., how often should a woman go through the bra assessment? What are the average number of times a woman’s body changes enough to warrant a bra check?

You should reassess your fit every six months, plus any time your body undergoes a weight fluctuation of 5 or more pounds. Let’s say you get this book when you’re 20. If you use the information you learn to buy bras, you’re looking at 50+ years of bra purchasing. That’s around 100 times that you need to reassess your fit. And you need more than one bra, so figure you have at least 3-5 bras at any one time (the barest of minimums, including sports bras.) That’s a lot of bras over a lifetime! I think every woman deserves to look and feel amazing, and shouldn’t waste money on bras that don’t work for her body. (How many ill-fitting bras are collecting dust in your lingerie drawer?)

You know the old adage that you give someone fish and they eat for a day, or you teach someone to fish and they eat for a lifetime? Well, this book is all about teaching women to fish, so to speak. :) That’s why I call myself a bra coach – because I want all women to learn how to understand fit for their unique bodies, for the rest of their lives.

[That means, ladies, that Busted! is a book that pays for itself — and quickly. That’s even before you get to the secret goodies stashed on Ali’s site. Get this book before you even get the aforementioned quality bra and that bra will fit!]

This interview is “To Be Continued” — meanwhile, get yourself a copy of the book. Order it; enter to win it. Then come back tomorrow for the rest!

“In My Book, You’re Voluminous”

October 26, 2011 / Deanna / 3 Comments

In My Book, You're Voluminous Bookmark

A few years ago, at the first annual Bookmark Collectors Virtual Convention, I met Robin Blum and discovered her fabulous bookmarks, In My Book®. In My Book® cards are more than just placeholders for readers, but markers of relationships as the bookmarks begin as greeting cards — complete with a red mailing envelope.

There are 15 styles, each beginning with the greeting, “In my book…” and concluding with literary pun sentiments, such as “you’re novel”, “you’re top shelf” and, my favorite, “you’re voluminous.” The entire front of the card is perforated, so tearing along the perforations changes the greeting card into a bookmark. It’s more than clever recycling, it’s a great way to give a gift that book lovers will actually love. The double-entendres are an added bonus. *wink*

Finally, we managed to find the time to do an interview…

In a world where people at least fear that physical paper books will disappear, why go into any business based on print books? And with such an ephemeral item yet!

Every so often, we need to reinvent ourselves as the circumstances surrounding our lives change with time and happenstance; I found a new calling at the age of fifty as an entrepreneur with a previously non-existent book-related product called In My Book®.

A bit of background: During WWII my immigrant parents settled in DC as newlyweds and Dad established his own small business, The Kronstadt (Advertising) Agency. Mom was a stay-at-home wife and mother. After attending DC public schools and then GWU with a major in drama, I set out for New York City and what I hoped would be a thriving theater career. I was a stage manager and lighting designer and had a fair amount of success in my twenties working in show biz. My thirties began in St. Thomas, Virgin Islands, where I served as the managing director of an amphitheater, the Reichhold Center; that’s also where I met my husband-to-be. We moved back to New York and when our sons were little, I followed my mother’s lead and stayed at home with them, later easing back into work for the children’s book publisher Kane/Miller (Everyone Poops plus many other great titles).

At a crossroads in my life (leaving my part-time job with Kane/Miller and with my children firmly established in middle school), I decided it was time for the next chapter (warning, more literary double-entendres ahead). With a lifelong love of reading and the know-how I acquired in publishing, I established my own start-up, In My Book®, “the greeting card and bookmark in one.”

I started the business in 1999 and sold my first cards in 2000, so the e-book e-ink rage was not yet in full swing.

The ‘fear that physical paper books will disappear’ has been just another obstacle in pretty much a decade of obstacles that I’ve encountered. But then everyone thought Columbus was crazy to attempt to sail to the East Indies.

First there was the dot.com boom, then 9/11, then the rise of chain bookstores and Amazon, then the disappearance of indie bookstores, then the collapse of the economy, then the spread of e-books and the quasi-obsolescence of publishers. I was and continue to be determined to introduce book lovers to the concept of “In My Book” cards and damn the torpedos as they say…full speed ahead.

Any thoughts on the print publishing industry?

I can’t envision a time when people won’t want to collect, read, share and display the books they’ve enjoyed and the books they continue to treasure as the foundation of their personal libraries. Books with illustrations and graphics in particular can never be surplanted by e-ink. The fact that e-books are quickly gaining in popularity does not necessarily reflect what method or mode of reading people will gravitate to in the future. For now, it’s new, it’s cool, it has a certain appeal as the latest thing/ le dernier mode.

Novel Gift: Bookmark & Greeting Card

What I like best about In My Book is that they are the perfect “Just because” gift. And they are great add-ons when trying to “even up” at holiday time, etc. Oh, and they are a nice way to deliver things like gift certificates. Plus, they are the greeting card too. OK, so that’s more than one thing, but… I love them! When you discover them, it’s one of those, “Why didn’t I think of that?!” or “Why haven’t these always existed!” moments. What was the inspiration?

I had been working in publishing and knew that I could not advance past a certain stage with that organization. I wanted to do my own thing related to publishing and I started with the idea of a unique bookmark. I love paper and I’ve always liked the idea of changing the text on printed greeting cards. As the idea developed, and the bookmark expanded into a greeting card, the concept and format of In My Book® was born (the name was hit upon in the shower). In 2000, I hired a wonderful illustrator, Meredith Hamilton, to do the artwork.

I had a brief, but shinning I like to think, career in writing greeting cards; it’s a lot harder than it looks *wink* Where do you start when creating — with the greeting cards and occasion themes? Or is it primarily book (and pun!) based?

My advice to anyone thinking about starting a greeting card company is think twice. There are so many talented artists and varied styles of greetings available, but if you must follow your muse, be aware that the hardest part of making a success is not in designing or manufacturing the cards, it’s the challenging task of getting the cards sold and distributed in sufficient volume to make it work economically. And you have to do a lot of horn-tooting or be able to pay for someone to do it for you.

With the In My Book line, I defied the popular notion of sending greeting cards for holidays and special occasions. None of my cards are occasion-based; which means, who needs an occasion to send them, they’d ‘work’ for even an ordinary day! The cards could be used for a birthday or anniversary, but senders could also just to write a short note, enclose a gift certificate, give a check or cash (perfect size for that), or send them as a thank you note for a teacher, librarian, doctor or nurse, or as a graduation or promotion card. Enclose a pair of tickets to a show or send a ‘keep the date’ reminder. All of the fifteen styles are literary-oriented, either based on a particular genre (novel, mystery, adventure, poetry), or literary terminology (in between the covers, the last word, the happy ending). All are pun-based and light-hearted, and hopefully will continue to remind the recipient of the person who sent them the card as they continue to use it as a bookmark. They recycle!

Which designs are most popular? Do you think that’s based purely on book genre?

Most popular in terms of sales are classic, novel, rare, happy ending and top shelf. Voluminous is the least popular, although I think there are a lot of people who look at but don’t necessarily buy the beautiful Ingres-based nude. Americans are still puritanical. I hope that buyers select the card based on the person they plan on sending it to…but of course different styles cause different reactions and individuals’ tastes come into play.

Thanks for your time, Robin!

Now that you are sold on the idea of In My Book® cards, you can get them direct from Robin. Or, if you are out and about and wish to support local businesses and organizations, look for them at over 500 independent book and library stores — including at the Library of Congress store.

If you run a bookstore, museum shop, etc. or your historical society or library is looking for a way to raise funds, cards may be purchased at a wholesale rate.

PS More styles of In My Book® bookmarks/cards are presently in the works and will be available in Spring of 2012!

Art Therapy For Break-Ups

June 12, 2011 / Deanna / Leave a comment

This is either called Fuckface the Fucknificent or You & Your Ugly Heart by Collin David, who I just interviewed here.

Cheap Thrills Thursday: Retro Mimi Interview

June 2, 2011 / Deanna / Leave a comment

My interview with Retro Mimi of The Retro Weight Watchers Experiment and her amazing collection of vintage Weight Watchers magazines and publications!

Latching-On To Artist Tamar Stone

October 7, 2009 / Deanna / 2 Comments

Feeling a bond (however imagined in my crush), I “latched” onto another common thread with artist Tamar Stone: I’ve made latch hook rugs. So I asked her to tell me about her latch hook rugs.

I began doing traditional rug hooking (using wool strips and a hand hook – you pull loops of wool strip up through burlap/Scottish linen stuff). It is very relaxing, and I like the idea that I can still be “busy” with my hands while I vegetate in front of the TV set… I tend to do this more in the winter since the wool is hot in the summer to have it on your lap. The squirrel rug was the first rug I did with Bob – he drew it, I hooked it. I had only hooked one other thing before, a pillow piece that was part of a one day class I took at the Museum of Folk Art in NYC where I met this great teacher, Marilyn Bottjer.

I’m not very good at always following the rules, or keeping in between the lines (so much of my work is like that, I always think that my idea of things “not being perfect” has something to do with my curved spine, and knowing that I was never “straight” and I tend to see things a little off kilter etc.)

Anyway, Bob drew this picture of a cabin (who knew we would own a house that looks like that a few years later) and a squirrel etc. Originally Bob was going to call it “A squirrel as big as a Cadillac” but we decided against that and then his dad – in his own corny and sweet way – said it looked like “nuts about you” so that is what we called it.

The next rug was the big map rug, which was all the road trip things from the first three years of us dating. Everything we ate, saw, bought, experienced, and photographed (I love my Polaroid camera – and the photo in the corner of the rug is the place in NH where we got engaged) in the. On the 4th year, we eloped to Iceland… But that is another story.

She-Ra: Princess of Power, Feminist Icon

October 5, 2009 / Deanna / 3 Comments

I’m old. I have no knowledge of 80’s toys which has not occurred as an adult — He-Man included. But I’m fascinated that younger kids – girls — had some rockin’ Saturday AM cartoons & toys that gave girls & women more powerful female images (no disrespect to Wonder Woman!).

When I discovered that Hillary DePiano, the woman I recently interviewed about her My Little Pony collection, not only collected She-Ra but wrote the book on the retro “grrl power” toys, I had to speak with her about them.

Hillary, tell me what it was about She-Ra that captured you as a kid — and how did that fit with your more girlie My Little Pony love?

I think the idea of My Little Pony as girlie is sort of a misconception brought on by the fact that the MLP toys of today are all about nothing but tea parties. I was introduced to them through the cartoons of the 80s and those were dark and very action oriented. In an average day, My Little Pony fought off soul stealing demons, witches, and did battle against ghosts, possessed furniture and all sorts of weird things. In the cartoon a few of them were presented with defensive magic powers to help them fight these enemies so to me they were always a part of the same girl power movement as She-Ra. They were a butt kicking female oriented society with few men and those men were total wimps. If someone had told my younger self that She-Ra’s flying horse Swift Wind was a displaced My Little Pony, I would have totally believed it.

I always pictured them going into battle side by side.

As a collector, dealer, and author, do you see an differences among the My Little Pony collectors and the She-Ra collectors?

Well it is important to designate that, while My Little Pony is a somewhat standalone toy line, She-Ra is a subsection of the Masters of the Universe toyline that includes He-Man. It’s an important thing to note because you have collectors who collect only the She-Ra toys and nothing else and then collectors that are collectors of the entire Masters of the Universe (usually called MOTU) toy line who collect She-Ra as a part of that. Many of those collectors are guys who are somewhat begrudging She-Ra collectors, I have noticed.

There are also significantly less She-Ra items. They are a very different toy to collect because, unlike My Little Pony, it is actually possible to complete your collection which is a kind of thrill collecting MLP will never give.

Interestingly enough, I started somewhat backwards. He-Man predated She-Ra by quite a few years and as a kid I just LOVED He-Man. I had quite a few of the toys. But when the spin-off show, She-Ra came out, my parents decided that since there was now a “girl version” that I had to give all my He-Man figures to my brother and that he would play with them and I would get the She-Ra. God, was I bitter about that. I think there is some feminism lesson in there.

So, in the beginning, I was playing with one eye on my brother saying to myself, Is he taking care of my He-Men figures?

But as the cartoon developed I really started to love the She-Ra universe. There was a lot more magic than in He-Man and She-Ra had all these extra super powers that made her ripe for more interesting adventures.

As an adult, do you see anything else in She-Ra, or her cultural place? Or do you collect primarily based on a sense of nostalgia?

I actually have been talking about She-Ra a good deal lately in the cultural context as I watch my younger cousins grow up. I find it really interesting that my generation grew up with this super powered female hero with She-Ra and then got Xena and Buffy when we moved into middle and high school. To me it isn’t surprising that now that we are all in our 30s there are a record number of females in high business positions, starting small businesses and breaking down barriers. We were raised on all this butt kicking, girl power entertainment our whole lives so it makes perfect sense to me that we are out there kicking butt in our own way.

The reason this came up recently in conversation is because the pattern I see with today’s teens scares me. My cousin’s generation was raised on the Disney Princess mania, and while I love Disney myself, it does sort of reinforce a very different message about waiting to be rescued by a man and being helpless. I think I would be willing to poopoo the influence of the Princess mania had it not lead directly into this whole twisted Twilight obsession. Their generation went from, “I need to be rescued, I’m a helpless Princess” to their romantic ideal being this abusive, dangerous, controlling figure that is the lead in books like Twilight, House of Night, etc where women are victimized. Now, I read and enjoyed the Twilight books (well, most of them, the 4th book is pretty terrible) but when you step back and look at the pattern, it’s scary.

If my generation grew up on powerful, butt kicking women and we took that and became professionally butt kicking, I worry about a generation raised on being helpless and victimized. Of course, we won’t know the real effect of this for many years but it is still interesting to consider.

That said, I am sure some of this influenced me on a subliminal level but I only really started to think about it recently. I mainly collected them because I had fond memories of the toys and cartoon show from my childhood.

How large is your She-Ra collection?

At the time I wrote the book, it was complete but for a few international variations and Spinerella. Unfortunately, I have since had to sell a few pieces and playsets for space. That was a part of why I wrote the guide. I knew I was going to have to sell off some of the pieces and I wanted a photographic record of my collection. As I started to set it up, I realized that what I was creating would be of use to any She-Ra fan and I started to look into publishing it.

The best thing about being a She-Ra collector, though, is that you can have every single figure and pretty much keep in all in one medium sized box. It is a much more compact hobby than My Little Pony which can easily take over your entire house. The biggest playset is the Crystal Castle and even that is still only a fraction of the size of My Little Pony’s Paradise Estate!

Do you have a favorite piece?

My answer will not surprise you at all. I love the winged horses, obviously. There are quite a few of them (Arrow, Swift Wind, Storm, etc) but my favorites are Crystal Sun Dancer and Crystal Moonbeam. They are supposed to be the daytime and nighttime protectors of the castle and they were made of clear color plastic which means you can see how they are made which is at once weird and cool. As a kid I was fascinated with looking inside of them discovering details like how they added the tails.

From a play standpoint, I just liked the idea of them, that they were these castle sentries that would fend off enemies before anyone else knew the castle was under attack.

The only downside with them, as a collector is that their wings are really sticky. I always have to segregate them from the other figures or wrap them in plastic or they make everything all nasty.

Is there a ‘holy grail’ in She-Ra collecting? Do you have it?

The biggest grail is Spinerella and I do not have her. A fellow collector donated the photo for the guide book. She can sell for $800 or more mint in box. I never really wanted her when I was a kid because I thought she was silly so I am not really looking to get her now as an adult. But she is definitely the highest ticket item of all the Princess of Power toys.

Is there a piece you are still searching for?

Not really. Every piece I really wanted I aggressively pursued already. I have a tendency to go against the grain with collecting. I don’t always go after the pieces everyone wants. Instead I tend to go after only what I want which is usually tied to what I wanted as a kid. So it means I may not always have the best pieces or the most valuable ones but I like what I have.

As a fan of He-Man, do you collect he & his cohorts, or only/primarily She-Ra?

We are in somewhat of a family debate about the He-Man figures. As I mentioned before, they were originally mine and I was forced to give them to my little brother largely against my will. Now my brother wants to sell them for some extra cash and I want to keep the ones that were mine. He thinks he should be able to sell mine as well because my parents gave them to him to play with. I’ll let you know how it turns out. But since I am the family eBay seller, I’m sure as heck not selling them for him so he may be out of luck. ;-)

But I like most of the He-Man figures very much. The later ones got a bit silly for my taste but some of them are still cool.

Do you think She-Ra will be revived as Transformers has & He-Man is supposed to be? Why or why not?

She-Ra never gets as much love as He-Man. That said, I know they are already planning a new He-Man movie so if they do make a new MOTU movie and that is a successful, I think any sequel will definitely include She-Ra. If they need someone to play in the movie her, let them know I’ll be here waiting. ;-)

I’d like to thank Hillary for the guided tour of She-Ra’s universe; I certainly do feel that I may have missed something special by being too old for Saturday morning cartoons in the 80’s.

All images courtesy of Hillary DePiano; image of Crystal Sun Dancer from her book, The She-Ra Collector’s Inventory: An Unofficial Illustrated Guide to All Princess of Power Toys and Accessories.

Hillary DePiano is a fiction and non-fiction author best known for her play, The Love of Three Oranges, and her e-commerce blog, The Whine Seller. Hillary is a collector of both My Little Pony and She-Ra: Princess of Power toys and has authored collectible guides to both. She can be found buying and selling toys from the 80s through today at Priced Nostalgia.

The Incredible Art Of Tamar Stone

September 30, 2009 / Deanna / 6 Comments

The following fascinating artworks are the creation of artist Tamar Stone, who uses art to “tell the stories of women’s lives that have been constricted by their various situations throughout history.”

Tamar’s work is inspired by her own experiences, including spending her teen years a la Lisa Kudrow in Romy and Michele’s High School Reunion wearing a back brace to correct Scoliosis, which not only amplified the usual adolescent feelings of isolation and body insecurities but developed in Tamar an increased sensitivity to “correction” and the need to fit in. The result is artwork which explores women’s lives. And yours truly getting a crush on the artist.

In her corset books, not only the moments in which issues of appearance, self esteem and assimilation captured — but the methods and mechanics by which physical restrictions, voluntarily or involuntarily, have literally shaped women are examined.

In her bed books, the intimate and intricate institution of beds throughout history are scrutinized, from the primary female domestic associations to the primal sexual and biological connotations, with readers being asked to unmake miniature beds in order to see what lies beneath the neat covers — and then remake the rumpled beds, neatly hiding the secrets again.

Charmed and fascinated, I gushingly asked Tamar for an interview — I figured she’d understand my elation. She did.

…Well, at least she agreed to the interview (who knows if she really understands my girlie crush?)

Tamar, I’m in lurve, deeply and seriously, with the corset and bed books. Do you sell them? Keep them? Are they in museums or what?

Thanks so much for loving the artists books! My dealer, Priscilla Juvelis, sells them for me — or at least tries to. In this economy, the few people who have been collecting them haven’t and won’t buy anything this year, and the universities that have collected my work in the past are also not spending any money. They cost somewhere between $5,000 – $6,000 each, being that they are one of a kind etc.

At this point, it takes a few years to make each book (corset and bed) from doing all the research/reading of historical text, and then putting it together into a “story line.” I then make a paper dummy of the corset books to figure out how it will all look (that’s right, I put those corsets on a copier machine and glue stick and scotch tape them together). Somehow “seeing” them in this manner and working with my hands helps me think about how/what I want to say — before I get on a computer to start creating Photoshop files etc.

I work with a person who does machine embroidery and who is much better sewer than I am. (I figure, if I expect someone to pay for the work — it should be the best technical work that I can afford and that I expect my projects to look like. I get kind of picky in that way, and my sewing skills are pretty spastic actually, so I’m happy to employ a professional.)

Anyway, because it takes so long for each piece, by the time they are finished I really just want to get them out of my hands and into Priscilla’s so she can try to sell them. I don’t actually make a lot of money off of the projects, just enough to turn it around into a new project. Which is why I have to keep my day job of coordinating business meetings, although as a freelancer, this year has been terrible and the reality is that I may have to take some sort of full time job to start paying the bills — and that would really cut back on the art time… But such is life.

Did you have any formal training?

I went to art school, but I majored in photography and minored in graphic design. I just took one book making class at Pratt Institute in the mid-80’s, but it taught me that I was not cut out for any kind of “formal” book making. I didn’t have the patience to even use a bone folder! My final project for that class was a plastic book I sewed together with things stuffed inside the pages to make overlapping ideas… Even back then…

When did you begin creating your art books? Who &/or what inspired you to begin — and what was your first piece?

Around the mid- 1990’s I started my first “limb” book, your/my… insecurities are my limbs, while working at a job I really didn’t like, but it had a great copy machine and I decided I should try to get something out of the job for me as I felt so disconnected from the work.

So my book about “limbs” is really trying to figure out how to piece myself back together in a way — using overlapping images and text.

Since I didn’t know what I was doing, I was using Xeroxes, a glue stick, and an Exacto blade. I laid out the pages so I could get two pages on an 8 1/2 x 11 inch page when I copied them, and then just cut the page in 1/2 to get the two pages.

The next piece, To Exert…as oneself, takes that idea further using black & white and color in the images — and the buckle straps that hold the book together were actually made by the man, Alfred Chin, who had made my Milwaukee Brace back in the 1970’s. It was very special for me to be able to find him again and involve him in my art work.

OK, not to continually crush-on the talent — but how cool is it that she got back in-touch with the guy who made her (probably-hated) back brace to have him make hinges for her artwork?! I’m totally crushing on Tamar Stone; there’s more to come! While you’re waiting for the next installment, check out Tamar’s website and what’s for sale.

Interview With Nicole Zoltack

September 15, 2009 / Deanna / 3 Comments

This week is Book Blogger Appreciation Week and festivities include today’s blogger interview swap, in which we were paired with another book loving blogger and (surprise!) interview one another. My interview partner is Nicole Zoltack is a medieval fantasy romance author, book reviewer for Long and Short of It Reviews and reviewer and editor for Dark Diva Reviews. (She’s posted her interview of me here.)

Nicole and I had never bumped into each other before; despite that, she was game to answer even the tough questions — including somethings you may have wanted to know, but were afraid to ask. *wink*

Please share a childhood memory that captures your joy of reading.

One book that I read repeatedly was called Tiffany the Disaster. I loved the title character. She was so pretty and got into a lot of trouble. Nothing seemed to faze her! I loved her so much that for awhile, in all my stories, the main female character’s name was Tiffany. You might think that means that if/when I have a little girl that I’ll name her Tiffany but no. I’m all Tiffany-ed out! But I’ll be sure to read her the story.

Nicole, has any adult situation compared to that first ‘falling in love’ with reading you experienced as a child?

Nothing truly compares to that first ‘falling in love with reading’ moment. I read as much as time allowed when I was a child. Now, with the responsibilities of being an adult, I don’t have anywhere near the amount of free time that I had to devote to reading. The best part of growing up and being a reader is that now that I’m an adult, I don’t get the faces from going to read the classics or other more adult books that I used to receive when I was younger. I love being able to read whatever book strikes my fancy, regardless of the subject matter or the genre. And I have more money to spend on books than I did as a child. So it balances itself out.

Has being an author changed your relationship with books? Do you view book reviews differently? Are you more critical when reading? Have your reading tastes changed?

Being an author has definitely changed by relationship with books. I often have to turn off my internal editor button so that I can enjoy what I’m reading instead of thinking, too much back story or too passive or too many adverbs. I am able to look at books at a different level, as a reader or as a writer. I can learn more from reading than I did before, what works, what doesn’t, how to incorporate back story into the story instead of just dumping information. I am definitely more critical but I still love to read and always will. My reading tastes haven’t changed as I’ll read anything. As for book reviews, I appreciate them more now as an author than when I was just a reader. I understand how much a review means to the author and since I am a reviewer myself, I look to other reviews when I want to buy another book.

Do you think the increase in popularity of romance & fantasy fiction, especially historical varieties, is symptomatic of a deeper desire to escape “today” and the stress in our lives?

I would agree that many people today want to escape from their problems in today’s world and turn to reading as an outlet and that’s reading in general, of any genre although romance is the biggest seller out of all the genres. Last year, romance fiction generated $1.37 billion in sales. When people need a break from stress, they need to find an outlet for that stress. What better way than to bury their nose in a book? Yes, the stories may have a fairy tale ending but an uplifting ending can make the reader happy and hopeful.

Some say that as a culture we’ve become delusional, dependent, upon the notion of romance & romantic fantasies in general (not specifically the genre of books, but other media, such as films); these people blame such fantasies for contributing to the high divorce rate. Not to make you the defender of all in your genre, but do you think there’s any truth to that? Why or why not?

This is a difficult question to answer and I’ll do my best.

I love romances. Obviously, or else I wouldn’t write them.

All forms of the media, from romance novels to movies to television, give the public a skewed idea and representation of love and relationships. Love is always idealized, prefect, pure.

It’s important for readers to keep from having unrealistic expectations concerning love and relationships. Books and movies are not like real life; we read or watch them to escape the real world. We read and see a fantasy. It’s fun and wonderful to read about Prince Charming but your boyfriend or husband is going to burp and do other things you really wished he wouldn’t. He’s not going to be romantic all the time. But that doesn’t mean that he doesn’t love you or that you aren’t in a good relationship.

You can’t sit around and wait for a prince to rescue you and whisk you away on a white horse. It isn’t going to happen, and you’ll experience heartbreak after heartbreak. No one is the perfect romance hero. But that doesn’t mean that you should just settle either. Wait for someone that makes you happy, not just warm and fuzzy inside. The warm fuzzes disappear after your hormones die down. Real relationships will have ups and downs and need communication, compromise, and hard work. Anything that’s worth having is worth fighting for.

You have to keep your expectations realistic. Hollywood and romance novels should an unrealistic ideal. But you can still have love and experience it. Only in a different fashion.

So people can enjoy the romantic ideal that is portrayal in movies and books so long as when the movie is over or they’ve finished the book, they know that their love not going to be as simple or easy as it was portrayed.

Just so you know, I think any subject/activity/food is fine; delusions, addictions, etc., whether chocolate, porn, or book genres, are a matter of moderation &/or mental state! But for those who eschew romance novels, give us a list of “classic romance fantasy” titles people should read before they form or state an opinion about the genre.

1. The Princess Bride by William Goldman

2. Anything by Tamora Pierce, especially her Lioness Quartet

3. Anything by Mercedes Lackey

4. Crown Duel by Sherwood Smith

Anything you’d like to add, Nicole?

If you think you might like a book, pick it up and read it. What do you have to lose? And who knows, it just might become your favorite book.

Thanks, Nicole!

When Nicole isn’t working on Knight of Glory, Book II in the Kingdom of Arnhem series and sequel to Woman of Honor, she spends time with her husband and adorable little son. Her love of everything medieval led to her having a Renaissance wedding and a ever-growing sword collection.

You can keep up with Nicole at her blog and via Twitter.

I’d also like to take a moment to alert BBAW folk to my New Vintage Reviews Carnival; if/when you review “old” books, please submit them to the carnival!